Axtech is a brand of electric generators and industrial equipment from England, specialized on the fabrication and distributon of welders and electrical inversors.
The client aproached in search to improve the website he already owned and wanted to transform it into an E-Commerce or online shop interface.
+ Plus
• Aesthetic header and top bar
• Top bar displaying enough data about the shopping experience
• Well established responsive interface
• Blue-black range of color
• Search sidebar that allows client to customize the search experience
• Footer engaging into the paying methods, a newsletter subscription form and contact information clear on display.
-Less
• Too much options to customize search
• Checkout has loading spedd issues
+ Plus
• Useful top bar displaying all product sections
• Aesthetic and well oganized display of products with information detailed in a good extend.
- Less
• Responsivenes is flawed
• Edition in product photography is half done.
To figure out how to develop the website, its necesary to know how many sections will it contain and gather all images along the information from every product that is going to be placed inside the e-commerce stock.The search bar on top is going to help the costumer find the exact object desired, and the sticky menu on top will have all sections separed in lists containing products, promotions or brands search. It was determined that the customizable sidebar was going to be included once a selected item was clicked on so the full information will appear only for a single item and give the costumer the chance to read the complete description to ensure the product is accurate.
The wireframing consisted in placing the main assets from the initial product sections at the first page so the costumer can find a viusual guide into the goffer the ecommerce has.
The e-commerce was completed in the investigation and sketching phase, while due to the differences between my managers and the client at that moment, i wasnt able to complete the project so i handed it to the client, but not before i correctly uploaded the massive data charge for the products and deployed the complete styling on the Woocommerce theme.
